CES 2025 in Las Vegas is more than just a tech showcase—it’s a golden opportunity to network with industry leaders, potential partners, and clients from around the globe. For exhibitors, networking effectively can lead to valuable business connections and lasting partnerships. Here’s a comprehensive guide to making the most of your networking opportunities at CES 2025.
1. Set Clear Networking Goals
Before the event, define what you hope to achieve through networking. Are you looking for new clients, partnerships, media exposure, or insights into industry trends? Having a clear purpose will help you focus your efforts and make meaningful connections.
- Target Audience: Identify the companies or individuals you want to connect with and research them in advance.
- Key Outcomes: Decide what you want to leave each conversation with—whether it’s a business card, a follow-up meeting, or a new lead.
2. Use the CES App for Networking
The official CES app is a powerful tool for networking. Use it to connect with other attendees, schedule meetings, and stay updated on key events.
- Attendee Search: Look up exhibitors, speakers, and attendees to find people aligned with your goals.
- Meeting Scheduler: Use the app’s scheduler to plan meetings ahead of time.
- Event Notifications: Stay informed about networking events, keynotes, and workshops.
3. Make Your Booth a Networking Hub
Your booth isn’t just for showcasing products—it’s also a platform for building connections. Make it a welcoming space for conversations:
- Seating Area: If possible, include a small seating area for longer discussions.
- Interactive Displays: Use demos or videos to engage visitors and spark conversations.
- Sign-Up Sheets: Have a digital or physical sign-up system to capture contact details for follow-ups.
4. Attend Networking Events
CES offers a variety of networking opportunities beyond the exhibit floor. Take advantage of these events to connect with others:
- Keynote Sessions: Attend keynotes and panel discussions to meet industry leaders.
- CES Social Hours: These informal events provide a relaxed atmosphere to mingle with other attendees.
- Private Events: Some companies host private receptions or dinners—secure an invitation if you can.
5. Master the Art of the Elevator Pitch
In a fast-paced environment like CES, you may only have a few moments to capture someone’s attention. Perfect your elevator pitch:
- Be Concise: Clearly articulate who you are, what you do, and why it matters in 30 seconds or less.
- Tailor Your Message: Adapt your pitch based on who you’re speaking with.
- Practice: Rehearse your pitch until it feels natural and engaging.
6. Follow Up After the Event
Networking doesn’t end when CES is over. Following up is crucial to turning connections into opportunities:
- Send Thank You Notes: A simple thank-you email can leave a lasting impression.
- Connect on LinkedIn: Add new contacts on LinkedIn to stay connected long-term.
- Schedule Follow-Ups: Arrange meetings or calls with promising leads shortly after CES.
7. Insider Tips for Effective Networking
- Bring Business Cards: Physical cards are still widely used at CES, so pack plenty.
- Wear Comfortable Shoes: Networking often involves walking long distances around the LVCC.
- Be Approachable: Smile, make eye contact, and stay open to spontaneous conversations.
Conclusion
Networking at CES 2025 is an unparalleled opportunity to grow your business, build relationships, and stay ahead in the tech world. By setting clear goals, leveraging tools like the CES app, and making your booth a networking hotspot, you’ll maximize your success at the event.
Need help making your booth the ultimate networking space? One Stop Expo provides affordable, high-quality booth solutions and displays to help you stand out at CES.
Set Clear Networking Goals
Define your networking objectives before CES. Identify the companies or individuals you want to connect with, research them in advance, and set specific outcomes for each interaction.
Leverage the CES App
Use the CES app to connect with attendees, schedule meetings, and stay informed about key events. Its attendee search and meeting scheduler features make planning your networking easier.
Make Your Booth a Hub
Transform your booth into a networking hotspot. Include interactive displays, comfortable seating, and sign-up sheets to foster meaningful conversations and collect follow-up details.
Perfect Your Pitch
Craft a concise and impactful elevator pitch. Clearly communicate your business value in 30 seconds or less, tailoring your message to the individual you’re speaking with.
Follow Up Effectively
After CES, follow up with your new contacts through thank-you emails and LinkedIn connections. Schedule meetings or calls promptly to turn connections into opportunities.
